So Valuable thinkers diverge from the norm to access thoughts that lie outside it.

  • Conformity can seriously limit people’s potential.
  • A strong social identity leads to people behave in the same way, same rules, assumptions, same knowledge, same input, same processes, same output.
  • If Einstein had been a conformer, the world might have gained an adequate patent clerk, but lost one of its greatest visionaries.
  • The conceptual gold lies in a fertile area with right balance of novel and familiarity.
  • Right amount of personal divergence is a balance. Still function within the group. But doesn’t think or operate like the typical member of the group.