- We systematically overestimate the chances of success - Survivorship Bias
- Swimmer’s body illusion - be wary when you are encouraged to strive for something
- Clustering illusion - we are over sensitive to pattern recognition
- Social proof - If fifty million people say something foolish, it is still foolish
- Sunk cost fallacy - forget about the spendings on worst past, get out of it asap
- Reciprocity - don’t accept freebies from people as you obliged to repay back
- Confirmation bias - we interpret new info so that it becomes compatible with out existing beliefs
- Authority bias - whenever you are about to make a decision, think about the authority figures who might be exerting an influence on your reasoning
- Contrast effect - we judge something to be beautiful, expense, large if we have something ugly, cheap or small in front of us
- The It’ll-Get-Worse-Before-It-Gets-Better fallacy
- Story bias - gives false sense of understanding which leads us to take bigger risk
- Hindsight bias - make us believe we are better predictors than we actually are
- We underestimate the long term and over estimate the short term