We have asked ourselves only questions that produce “more” answers.

Since the advent of the industrial age, we have had a terrific word: “more” It really worked for everything.

When our roads became crowded, we built more roads. When our cities became unsafe, we hired more police officers, ordered more police cars, and built more prisons. More police officers don’t necessarily mean less crime. More hospitals don’t mean better health care. More schools don’t mean a higher quality of education.

In our search for simplicity, we’ve created overly complex and expensive products that few can operate, let alone fix.

In our desire to educate, we’ve penalised imagination and rewarded conformity.

Anyone who has ever panicked over the ten-page menus popular in Chinese restaurants will understand perfectly