• the corner stone of DT is empathy.
  • empathy makes the very difference between a failed start and an early success.
  • empathy can be engineered - specific toolsets and skill sets available to simulate an empathetic mindset.
  • the flip-side of empathy is the tendency of getting lost in a myriad of problems and concerns about customers or fellow humans - to overcome: sharpen the focus.
  • DT mandates you to pict the most acute of the problems to be addressed, keeping in mind that Not every problem is worth solving and not every problem can be solved